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«Telescope: journal of sociological and marketing research»

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RPD

Postalovsky A.

Application of Data Fusion methodology in media measurements of TV ratings

DATA FUSION, baseline research, panel, peoplemeter, audience, television, rating, media measurements, RPD, STB

2022. N 3
Посталовский А.В.

Применение методологии Data Fusion в медиаизмерениях рейтингов телевидения

DATA FUSION, установочное исследование, панель, пиплметр, аудитория, телевидение, рейтинг, медиаизмерения, RPD, STB

2022. N 3

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